Faculty Directory | J.P. Eggers

J.P. Eggers is the Catherine & Peter Kellner Professor of Entrepreneurship at NYU’s Stern School of Business. Professor Eggers served as Interim Dean (2024-2025) and Vice Dean for MBA and Graduate Programs (2018-2024). He helped found the Andre Koo Technology & Entrepreneurship MBA, the NYU Artificial Intelligence Innovation Accelerator (AIIA), and the Online-Modular track in the Langone Part-Time MBA program. A member of Stern’s faculty since July 2008, he is a Professor of Management and Organizations.

Professor Eggers has broad research interests spanning industry evolution and technological change, and cognition, learning, and decision-making under uncertainty. Essentially, he studies the challenges faced by managers and executives in making good decisions and addressing new opportunities in emerging technologies. Specific projects examine firms that backed the wrong technology during the emergence of the flat panel display industry, how video game publishers navigate the transitions across console generations, and how and why organizations tend to expand their product portfolios based on shared customers instead of shared technologies. He has a long history of working closely with Ph.D. students, both at Stern and beyond.

While at Stern, Professor Eggers has taught across a wide range of populations and program formats. His courses have ranged from the introductory MBA strategy core course and an advanced elective in strategy, to courses in decision-making using data, analytics, and experiments, to hands-on experiential learning courses in entrepreneurship and technology development.

Prior to his academic career, Professor Eggers was a strategy consultant with two firms, Kurt Salmon Associates and Viant. His clients were largely C-level executives, and his projects included product development strategy and technology strategy for firms ranging from Nordstrom to NASCAR and from Coca-Cola to YKK Zippers. He also worked as a political consultant on congressional, senatorial and gubernatorial campaigns across the United States.

Professor Eggers received his B.A. in History from Amherst College, his M.B.A. from the Goizueta Business School at Emory University and his Ph.D. in Management from the Wharton School at the University of Pennsylvania.